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19 Ridiculously Simple Lessons in Persuasion

Lesson 11 - Facts vs. Emotions

Use my Book Creation tool because:
  • You write 20 books in 2 hours
  • We're testing our code in 50 cities with 100's of people
  • If you use our software you'll make $0.50 per book and with 25 books for 52 weeks selling an average of 3 books per day you'll make $17,254 per year
vs.

Use my Book Creation tool because:
  • You'll create books that are always ready to sell
  • You'll be happy from the ease of creating a book
  • You'll be able to live the life you dream about
Categorize ads into facts vs. emotions.

Try to convince someone with facts and then try with emotions.

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